Psychographics

Our psycho-graphic audience is the strugglers and reformers. The reason for strugglers is because they seek escape, therefore our film will give them an insight into a different lifestyle which will have a good impact upon them. Also they have few resources beyond physical skills, which is similar to our characters. Due to this they can relate to the people in the film which would perhaps make them feel better about themselves. Furthermore our reasoning for our psycho-graphic audience being reformers is because they seek enlightenment. In more detail this means that they do not like the thought of restrictions, which is in relation to our film because our characters do not follow rules such as partaking in violence. From this the reformers can witness these events whilst gaining a sense of rule breaking without doing it themselves and getting into trouble. More over it is said that reformers are anti-materialistic however are aware of good taste which is similar to our characters by the clothes that they are wearing. For example our main character Ali is not dressed in designer or smart clothes, however he still looks presentable for someone who has just come out of prison.